Thrive global pop up shop

Thrive Global, Arianna Huffington's groundbreaking venture, aims to revolutionize the way we work and live by offering companies and individuals science-based solutions to lower stress and burnout, and enhance well-being and productivity

The Thrive Global store, located in a 5,000-square-foot SoHo loft at 419 Broome Street, offered live demonstrations, education, and trials of the latest products and technologies across the categories of mind, body, sleep, productivity, recharging, creativity, and giving. The pop-up was  active from December 1 through January 15, 2017.

Josh Wood Productions (JWP), a global leader in spectacles and innovative events, is Thrive Global's design, production and event partner for the pop-up store experience. Led by Jason Jones and Mimi Eayrs, JWP designed the pop-up store and integrated all partner brands and aligned organizations into the experimental retail space.

To build out the pop-up store, Thrive Global formed a partnership with Parsons School of Design and Kay Unger, who served as Chair of the Parsons Board of Governors at the time of the event. Under the leadership of Kay Unger, Parsons presented Room to Daydream, a space to nap and recharge created by Parsons’ Healthy Materials Lab, and Resonance, a lighting design installation created by students and faculty from Parsons School of Constructed Environments. Reflecting Thrive’s emphasis on well-being, Room to Daydream was outfitted with 100 percent wool curtains and flokati carpet that moderate body temperature and resist bacteria, mites, and mold; zero VOC house paint; and an LED light strip programmed to induce sleep by gradually dimming after the visitor enters. It featured contributions from Coco Mat, Donghia, DWR, and RomaBio. Designers of the project included Jennifer June, MFA Interior & Lighting Design ‘16; Marina Lodi, MFA Interior & Lighting Design ‘15; Lena Kouvela, MFA Interior Design ‘17; Thanos Stathopoulos, MS Strategic Design & Management; Jack Dinning, MA Architecture ‘16; Alison Mears, Director, Healthy Materials Lab; and Jonsara Ruth, Design Director of Healthy Materials Lab.

The second installation, Resonance, used light to spread the image of participants infinitely in two directions — into the past and future — as visitors moved within the work. The designers of the project included Jonathan Beilin, MFA Design and Technology; Sudtida Benchahiransak, MFA Lighting Design ‘17; Paola Bernal Arguelles, MFA Lighting Design ‘17; Magnus Pind Bjerre, MFA Design and Technology; Tanner Chee, MFA Lighting Design & Interior Design ‘18; Chen Chen, MFA Lighting Design & Interior Design ‘18; Youn Hee Choi, MFA Lighting Design & Interior Design ‘18; Minyu Dong, MFA Lighting Design & M Architecture ‘17; Jimmie Drummond, MFA Lighting Design & MA Architecture ‘17; Joanna Filter, MFA Lighting Design & Interior Design ‘18; Stephanie Foster, MFA Lighting Design & Interior Design ‘17; Haniyeh Mirdamadi, MFA Lighting Design ‘17; Sunmin Park, MFA Lighting Design & Interior Design ‘18; Xena Petkanas, MFA Lighting Design & Interior Design ‘18; Brandon Pietras, MFA Lighting Design & M Architecture ‘17; Khwanrudee Samranvedhya, MFA Lighting Design ‘17; Benjamin Schuetz, MFA Lighting Design & M Architecture ’17; and Derek Porter, Associate Professor of Lighting Design.